KPI Dashboard · Pre-Launch Model · March 2026

KPI Dashboard — VIBEUP

All figures are model projections reconciled to the VIBEUP Financial Model (March 2026). Pre-launch snapshot reflects end-of-2026 targets post $550K Proof Round deployment. Actuals will update post-launch.

Snapshot — End of 2026 (Target)

MRR
$272K
Monthly Recurring Revenue
Dec 2026 target
ARR (run-rate)
$3.3M
+26% MoM
MRR × 12
Active Members
224K
35% QoQ
Churn Rate
3.5%
Retention: 96.5%
Monthly
CAC
$22
Ambassador channel avg
LTV (24-mo)
$320
LTV:CAC = 14.5x
Payback Period
~8 mo
CAC recovery
Gross Margin
72%
Software-first model
Cash Balance
$550K
Burn: $45K/mo
Post Proof Round
Runway
~6 months
Triggers Scale Round Q2
Mira DAU%
68%
Daily active Mira users
Platform-specific KPI
LOI → Paid
18%
Business conversion rate
Platform-specific KPI

Revenue & Profitability

Annual Revenue vs Expenses ($M)

20262027202820292030$0M$75M$150M$225M$300M

Net Profit ($M)

20262027202820292030$-95M$0M$95M$190M$285M

User Growth & Retention

Total Members (K)

202620272028202920300K7000K14000K21000K28000K

Monthly Churn Rate % (by year)

202620272028202920300%2%4%6%8%3% target

Unit Economics

CAC vs LTV Over Time ($)

20262027202820292030$0$150$300$450$600

Gross Margin % Over Time

2026202720282029203060%69%78%95%

5-Year KPI Summary Table

KPI20262027202820292030
ARR (run-rate)$3.3M$236M$755M$1.44B$3.4B
MRR (Dec)$272K$19.7M$62.9M$120M$283M
MRR Growth (QoQ)+35%+35%+35%+35%
Active Members224K1.83M6.1M11.1M27.3M
Monthly Churn3.5%3.2%2.5%2.0%1.8%
Net Retention96.5%96.8%97.5%98.0%98.2%
CAC (blended)$22$18$15$12$10
LTV (24-mo)$320$360$420$480$560
LTV:CAC Ratio14.5x20x28x40x56x
Payback Period~8 mo~7 mo~6 mo~5 mo~4 mo
Gross Margin72%78%82%85%87%
Net Profit-$2M+$15.8M+$58.8M+$115.5M+$277.8M
Cash Balance$0.55M$17.1M$61.9M$125.9M$308.1M
Mira DAU%68%72%76%80%84%
LOI → Paid Conversion18%22%25%27%30%

* All figures are forward-looking projections from the VIBEUP Financial Model (March 2026). Target scenario assumes 35% QoQ member growth, 10% premium consumer conversion, 18–25% business profile conversion, and blended ARPU of $14.99/mo. ARR is MRR × 12 (run-rate). Actuals will be tracked post-launch. Not a guarantee of financial results.

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