VIBEUP CREATE

JETSET Pilates
Strategic Launch + Community Growth

An embedded launch, community growth, and activation partnership designed to support instructor recruiting, local visibility, strategic partnerships, lead generation momentum, and opening-readiness across South Florida JETSET Pilates locations.

Overview

Partnership designed for launch momentum.

VIBEUP CREATE is designed to function as an embedded strategic growth and activation partner supporting launch momentum, visibility, partnerships, recruiting support, and community engagement leading into presale and opening.

Our role is designed to support the operational momentum required for successful launch progression while helping create a more elevated, intentional, community-driven local presence around the JETSET brand.

We understand HQ milestones are highly KPI and execution focused, and this partnership is structured specifically to support measurable weekly momentum across recruiting, activations, partnerships, visibility, and community engagement.

This structure is intentionally designed to support both:

  • operational KPI expectations from HQ
  • and elevated, intentional community growth locally
community growthrecruiting supportactivationspartnershipsvisibilitymomentum

Partnership Structure

90-Day Launch Activation Sprint

This partnership is designed as a collaborative embedded growth support structure — combining strategic planning, execution coordination, recruiting support, community engagement, partnership outreach, and activation momentum support.

The goal is to help reduce operational pressure internally while increasing local visibility and launch readiness.

Monthly Retainer

$2,500/month

Coverage

Both Chicago launch locations

Duration

90-day sprint

Renewal Structure

At the conclusion of the initial 90-day sprint, both parties may:

  • extend partnership monthly
  • revise scope
  • expand activations
  • transition into ongoing advisory support

Designed intentionally to align with current launch-stage budgets while still creating meaningful measurable impact.

What's Included

Included Support

Strategic Growth + Launch Support

  • Weekly planning + accountability coordination
  • Launch milestone alignment support
  • Activation prioritization
  • KPI visibility planning
  • Local growth opportunities
  • Ongoing strategic guidance

Designed to help maintain organized weekly launch momentum and operational clarity.

Partnerships + Community Outreach

  • Identifying aligned local businesses
  • Outreach coordination
  • Relationship introductions
  • Co-marketing conversations
  • Collaboration sourcing
  • Wellness ecosystem connections

Target Cadence

4+ strategic outreach touchpoints weekly

Partnership conversions depend on collaborative participation and external business responsiveness.

Instructor Recruiting Support

  • Sourcing local instructor candidates
  • Leveraging wellness industry relationships
  • Outreach coordination
  • Candidate introductions
  • Pipeline organization support
  • Local recruiting visibility

Target Cadence

Support toward adding 5+ instructor prospects weekly

Final hiring decisions, onboarding, certification, and employment management remain under JETSET/Vertex leadership.

Activation + Community Coordination

  • Activation planning
  • Outreach coordination
  • Community collaboration support
  • Local wellness partner introductions
  • Event structure guidance
  • Visibility ideation
  • Grassroots activation support

Target Cadence

Support toward 1–2 larger weekly activations + smaller local touchpoints layered throughout the week

VIBEUP CREATE provides strategic and coordination support for activations, but does not serve as full-scale event production or staffing company under the base retainer structure.

Marketing + Content Direction

  • Content ideation
  • Social visibility planning
  • Launch storytelling
  • Activation-driven content support
  • Local awareness strategy

Target Cadence

Designed to support IG feed cadence + daily stories

Not Included

Outside Base Retainer

The following items remain outside the monthly retainer unless separately scoped in writing.

Physical event staffing teams
Venue booking/payment
Paid influencer compensation
Swag manufacturing
Large-scale production management
Photographer/videographer contracts
Paid media buying
Daily on-site activation staffing
Transportation/logistics vendors
Full-time social media management
Graphic production design
Employee payroll management

Flexibility Built In

Additional execution support can be added flexibly as launch needs evolve.

Partnership Structure

Collaborative Execution Structure

Successful launch momentum depends on collaborative execution between JETSET leadership, internal teams, local staff, community partners, and VIBEUP CREATE support.

This proposal is intentionally structured to provide high-impact strategic and operational support without unnecessarily inflating launch budgets through large agency overhead.

JETSET HQ
Local Teams
VIBEUP CREATE
Community

Strategic Planning

Weekly alignment + execution

Execution Coordination

Cross-functional support

Recruiting Support

Candidate pipeline growth

Community Engagement

Local partnership building

Partnership Outreach

Strategic introductions

Activation Momentum

Visibility + awareness

Working Cadence

Communication + Availability

Weekly

  • 1 strategy + planning call
  • Ongoing shared communication thread
  • Outreach + recruiting coordination
  • Activation planning support
  • Partnership tracking

Monthly

  • KPI review
  • Launch momentum review
  • Partnership performance review
  • Next-month planning
  • Roadmap adjustments
  • Opportunity expansion review

Weekly Deliverable Coordination

The partnership will maintain active visibility across:

  • recruiting pipeline support
  • outreach activity
  • activation planning
  • partnership opportunities
  • launch momentum priorities
  • ongoing collaboration tracking

Availability Expectations

  • Monday–Friday collaboration
  • Response window within standard business hours
  • Scheduled strategy support prioritized
  • Activations/events coordinated in advance where possible

VIBEUP CREATE operates as an embedded strategic partner, not full-time internal staff or on-site event management team.

Success Metrics

Launch Momentum Support Areas

While outcomes depend on collaborative execution and market response, the partnership is intentionally structured to support measurable forward momentum weekly.

Instructor Pipeline Growth

Candidate sourcing + introductions

Local Partnership Outreach

4+ touchpoints weekly

Community Activations

1-2 weekly + smaller touchpoints

Brand Visibility

Local presence + awareness

Lead Generation Momentum

Organic growth opportunities

Social Content Opportunities

Activation-driven content

Why This Works

Partnership Benefits

Instead of hiring separate recruiters, activation coordinators, partnership consultants, and wellness strategists, JETSET gains access to embedded launch support, wellness ecosystem relationships, strategic guidance, recruiting support, community growth support, partnership coordination, and long-term wellness industry experience through one centralized partnership structure.

Strategic

Embedded launch + growth support without the cost of hiring a full internal launch team.

Flexible

Allows activations and production to scale intentionally based on budget and launch priorities.

Community-Driven

Focuses on building long-term local momentum, visibility, and aligned partnerships around the brand.

"It's like getting ongoing access to 2 senior advisors who can immediately help grow your business — for less than a part-time employee."

Add-On Services

Additional Support Available

Premium launch events
Creator partnerships
Influencer activations
Photography/video
Wellness partnerships
Local sponsorships
Recruiting expansion
Community experiences
Branded wellness activations
VIBEUP ecosystem integrations
Corporate wellness experiences

Next Steps

Ready to Begin

1
Review + Approve Proposal
2
Execute Service Agreement + Initial Payment
3
Kickoff Planning Session + Weekly Launch Cadence Begins

Service Agreement

Terms & Conditions

This service agreement outlines the scope of services, payment terms, cancellation policy, intellectual property rights, confidentiality obligations, and other important terms governing the partnership between JETSET Pilates and VIBEUP CREATE.

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